Frequently asked questions
All your questions about The Elevation Company, in one helpful place.
Frequently Asked Questions
General questions
Established by Heather Yelland in 2008, The Elevation Company helps business owners, entrepreneurs, and leaders design their own version of success, based on our valued-focused framework. Central to The Elevation Company’s philosophy is guiding the discovery of truth and meaning to build a life you love.
The Elevation Company team shares Heather’s respect for the importance of a structured approach to business consultancy and executive coaching while leaning into the personal and professional growth experience of each client — it’s not about getting on the ‘same page’ but understanding your ‘unique page’ in the story.
The Elevation Company works with high-profile clients in Australia and around the world, including Mars, Nestlé, Goodman-Fielder, National Foods and Barnardo’s. Beyond change management, beyond workplace relations, beyond team building, beyond productivity — we’re best-known for our values-based leadership approach, which brings together achievement and fulfillment.
he Elevation Company’s offers services for business owners, entrepreneurs, senior and emerging executive leaders, and anyone in a corporate or management role who wants to love and be loved, feel heard, and ‘got’ for who you truly are.
Together, we’ll map your current strengths, capacities and abilities to identify ‘elevation’ opportunities and possibilities in your business and life — be it strategy, leadership, organisational design, change architecture, or culture building.
The Elevation Company works with businesses of varying sizes, across many sectors, helping them achieve transformational results in leadership, values, culture, strategy, and engagement. Our approach is not just about delivering education—it’s about guiding businesses through a journey of learning, implementation, and sustained growth to ensure real, lasting impact.
Executive Strategy – We’ve guided leadership teams in setting clear strategic direction, improving decision-making, and increasing profitability. Businesses have seen measurable growth by aligning their goals with market opportunities and internal capabilities.
Change Architecture – We have helped organisations navigate change, turning resistance into engagement. By structuring change processes effectively, businesses have improved adaptability and communication, increased efficiencies, and achieved success with minimal disruption.
Coaching & Mentoring – Through personalised coaching, we empower leaders and teams to overcome challenges, build confidence, and reach their full potential. Participants have stepped into higher leadership roles, improved team dynamics, and strengthened their personal effectiveness and leadership brand.
Leadership Development – We have assisted businesses in cultivating strong, trusted, accountable, and visionary leaders. This has resulted in improved decision-making, greater accountability, capacity to “manage up”, stronger team cohesion, and an increase in employee retention, engagement and satisfaction.
Building Engagement – By establishing clearly defined values, then braiding individual and company values, we support teams in becoming more accountable, motivated, and productive. This has led to stronger workplace culture, higher employee satisfaction, and tangible increases in performance and revenue.
Communication Effectiveness – We work with individuals and teams to develop stronger communication skills, leading to better collaboration, reduced conflict, and more effective leadership. Companies have reported improved workplace relationships and a more cohesive working environment, which ultimately leads to increased innovation.
At The Elevation Company, we use a comprehensive measurement matrix, so you know the impact created. We don’t just provide insights—we walk alongside businesses as they implement changes, ensuring that education turns into implementation, action and results. Ultimately, the greatest outcome we help businesses achieve is sustainable growth through empowered leadership, engaged teams, and a strong, values-driven culture.
How We Compare:
Here’s how The Elevation Company’s (TEC) results compare to market indicators.
Executive Strategy
Australian Business Impact:
- Companies implementing strategic planning experience 10-20% revenue growth within 12-24 months (ABS).
- Leadership alignment improves operational efficiency by 15-25% (Deloitte Australia).
- TEC average improvement is approximately 37%
Change Architecture
Australian Business Impact:
- Structured change management increases adoption rates by 15-25% (Deloitte Australia).
- Clear change strategies reduce staff turnover by 15-20% due to improved engagement.
- TEC results show adoption rates of 72%.
Coaching & Mentoring
Australian Business Impact:
- Leaders receiving structured coaching experience a 20-30% improvement in leadership effectiveness (IML Australia).
- 60-70% of coached leaders move into higher roles within two years.
- TEC outcomes for leadership effectiveness rate at 62%.
Leadership Development
Australian Business Impact:
- Leadership programs boost team productivity by 15-20% (PwC Australia).
- Retention rates improve by 15-25% due to stronger leadership and workplace culture.
- Overall rating for team effectiveness and productivity through TEC support is 46%.
Building Engagement
Australian Business Impact:
- Employee engagement initiatives improve engagement scores by 10-15% (Gallup Australia).
- Businesses see a 10-15% increase in customer satisfaction ratings from more engaged employees.
- The TEC measure for increased employee engagement is 53%.
Communication Effectiveness
Australian Business Impact:
- Improved communication leads to a 30-40% reduction in internal conflicts (Australian HR Studies).
- Companies report 20-30% faster decision-making processes due to clearer workplace communication.
- TEC increase in communication effectiveness rating is 67%.
NOTE: These results use subjective self-assessment and objective data points.
We offer a free 30-minute discovery call. This is a great opportunity to understand more about the way we work, gauge your comfort level, ask questions, and feel alignment in our values and expectations of the experience.
Business consulting
Our Business Consulting services focus on building your businesses’ Emotional Productivity™ allowing you to cultivate, maximise and harmonise the drive and capacity of every person in your business or organisation. By uncovering the untapped gold within your team, this creates greater levels of inspiration, trust and a more cohesive business culture.
The Elevation Company’s values-based framework will help you get a fresh perspective on how human beings work — providing you with a stronger sense of understanding about yourself and your people, and how to engage them in alignment with their values, inspirations and personal aspirations. With your business in ‘flow’, it will exclude an energy of ‘attraction’ for customers.
For clarity, here’s how we define these services at The Elevation Company.
Business consulting: As experienced business consultants, we help you achieve your business goals by thoughtfully and carefully understanding your intentions and opportunities, along with the challenges you’re facing within an industry and economic and social context, offering actionable strategies.
Executive coaching: Typically, executive coaching is done on a one-to-one basis, helping leaders build confidence, set goals, increase self-awareness, identify skill gaps, accountability, and support. It’s important to partner with an executive coach who you ‘click’ and has the right background for your needs.
Ultimately, our intention is to support you in building capacity within your business and help you sustain the changes and growth you’d like to make. All of our consulting services include a component of measurement, for accountability and transparency, demonstrate ROI, and inform decision making.
The Elevation Company has worked with Mars, Origin, Nestle, Goodman-Fielder, Vincent’s Accounting, Westpac, National Foods, Empire Group and Barnardo’s.
Book a free 30-minute discovery call to better understand how we can ‘elevate’ you and your business — and to see if we ‘click’.
Executive coaching
Our Executive Coaching services provide a values-based framework that helps build courageous leaders who naturally “inspire” their teams with an energy of attraction, rather than “motivation”, which in turn, increases levels of engagement, personal responsibility, and accountability. You’re probably aware of the expression: ‘a fish rots from the head down’. True leadership is the only way to keep the fish from rotting — can your leadership style be improved?
With formal training in arts, psychology, family and systems theory and business, our founder and director, Heather Yelland, is a ‘people’ specialist supported by a heart-led team committed to supporting you explore and understand your highest values in business and in life, allowing you to build a business and life in alignment with these values — the best version of you.
For clarity, here’s how we define these services at The Elevation Company.
Executive coaching: Typically, executive coaching is done on a one-to-one basis, helping leaders build confidence, set goals, increase self-awareness, identify skill gaps, accountability, and support. It’s important to partner with an executive coach who you ‘click’ and has the right background for your needs.
Business consulting: As experienced business consultants, we help you achieve your business goals by thoughtfully and carefully understanding your intentions and opportunities, along with the challenges you’re facing within an industry and economic and social context, offering actionable strategies.
Our Executive Coaching services will help you better understand yourself as a person and as a leader, finding a way to “get” and be “got”. When you’re living in alignment with your highest values, the experience of being “in flow” creates a sense of contentment and fulfillment and things just seem to fall into place.
Book a free 30-minute discovery call to better understand how we can ‘elevate’ your leadership — and to see if we ‘click’.
Keynote speaking
Heather is a renowned international keynote speaker, facilitator and Master of Ceremonies (MC). Heather will work with you to create a bespoke presentation, specifically for your audience. Her keynote topic areas include:
- Change design and leadership
- Building business culture that engages people
- Developing values-based leadership
- Mediation and conflict resolution
- Inspiring your team to greater heights
- Leading from the heart
- Understanding energy and how to build it in your team
- Moving from working harder to working smarter
- Harnessing uniqueness to build innovation
- Building connection and belonging in a world of divide and conquer
- Third wave leadership — leading people into the Golden Age
- Understanding succession planning and its role in your business
- Creating ripples — doing good with the power of small
- Creating company values that underpin business growth
- Understanding your values and how they inform performance
Dennis Armfield is also a sought-after keynote speaker, covering topics including: leadership, courage, mental health, values, father — son — men, life after sport
community engagement, and connection.
Heather is an excellent communicator who brings humour, energy, inspiration, insight and intuition to every keynote speaking engagement.
At The Elevation Company, we conduct a pre-event consultation to understand your audience demographics, challenges, context, and goals. With this important information, both Heather and Dennis develop relevant, specific and impactful keynotes.
Yes, of course. If you’d like to hear from recent clients, please get in touch.
It’s best to book as early as possible to lock-in Heather or Dennis’ availability. We suggest booking three-to-six months in advance. If your plans change, our policy requires a minimum 30 days to reschedule or 60 days to cancel the service agreement. Fees may apply for late changes. All the details are outlined in our service agreement.